Are you ready to launch a jaw-dropping website, slick mobile app, or game-changing digital platform in 2025? If so, you’re probably knee-deep in figuring out how to find the perfect developers to bring your vision to life. Let’s face it – hiring developers today is a whole different ballgame compared to just a few years […]
Continue Reading . . .
Key Points Understanding the Issue Google has recently started issuing manual actions for sites using large amounts of AI-generated content at scale, especially if it’s low-value or unoriginal. This can lead to sudden ranking drops, as seen in many sites across the UK, USA, and EU, with notifications in Search Consoles citing “scaled content abuse.” […]
Continue Reading . . .
Why Metric Pairs Are a Game-Changer for Ecommerce Success In the competitive world of ecommerce, understanding your data is critical to staying ahead. Focusing on individual metrics alone may result in misunderstandings and overlooked insights. Dmitry Nekrasov’s curated list of 20 paired metrics uncovers deeper patterns in business performance. These pairs help validate what your […]
Continue Reading . . .
Canva has redefined graphic design for millions, achieving a staggering 270 million monthly visitors, 35 million backlinks, a presence in 190 countries, and a $26 billion valuation by May 2025. With an estimated $100 million in SEO-driven revenue, Canva’s success is a masterclass in organic growth. This blog dissects the seven strategies behind Canva’s SEO […]
Continue Reading . . .
Introduction: A New Era for Search At Google I/O 2025, held on May 20, 2025, Google unveiled AI Mode, a transformative feature set to redefine how users discover content online. Unlike traditional search, AI Mode delivers hyper-personalized, conversational responses, leveraging advanced Gemini AI models to process complex queries. This shift, detailed in Google I/O 2025: […]
Continue Reading . . .
Google’s AI Overviews (AIOs) are flipping the search game upside down, and Growth Memo’s groundbreaking UX study of 70 users gives us the first real look at how people interact with these AI-generated summaries. The findings are wild: clicks to websites are crashing, most users only skim the top of AI answers, younger searchers vibe […]
Continue Reading . . .
Key Points Introduction to AI Max Google’s AI Max for Search campaigns, launched in beta globally in May 2025, boosts ad performance with AI-driven targeting and creative tools. Despite the playful naming (RIP Search Max), it simplifies optimization while retaining Search campaign control, making it a game-changer for digital marketers. Compare it to other solutions […]
Continue Reading . . .
Calendly is a powerful tool for scheduling meetings and appointments, but its iframe-based embedding can make tracking form submissions challenging. Traditional methods like tracking button clicks or thank-you pages often fail due to iframe limitations. Our solution uses a Calendly event listener to push event data into Google Tag Manager (GTM), allowing you to track […]
Continue Reading . . .
Ever felt like your Google Performance Max campaigns were a bit of a black box? You’re not alone. Many marketers love the reach and automation of Performance Max (PMax) campaigns, but they’ve been frustrated by a lack of transparency – it was often hard to tell which channels or search queries were driving results. The […]
Continue Reading . . .